Earned Media Outreach Strategy

We need a volunteer to advise on low-cost earned media outreach to national magazines, podcasts, TV, and radio. The volunteer should recommend which types of contacts to target, suggest the right pitch materials and story angles, and outline tactics to convert initial contacts into coverage. Details (target outlets and past outreach) will be provided during the session.

Organization Mission

American Civics Snapshots is dedicated to enhancing civic understanding through digital media. We focus on non-partisan approaches to promoting knowledge in the public. Our streaming content enriches awareness in history, economics, and civic processes, especially for adult learners across the United States.